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Product Development Services
Your portfolio companies will likely live or die, depending on their
ability to successfully develop and bring new products to market. Phase
3 Consulting LLC can help you better manage your risks with a number of
product development services listed below.
(Note: in the text below, when we refer to "your
portfolio companies" we mean those companies already in your portfolio
as well as prospective additions to it.)
- Review and analysis of the up-front homework your portfolio
companies have done on customers, markets, and competitors before they
(and you) spend a lot of money on technical developments or manufacturing.
- Help put a product development process in place to help the
companies (and you) sort through the wealth of product development opportunities
that will present themselves as the companies grow. This process is
based on a disciplined set of steps appropriate to each company's
stage of development and simple, repeatable criteria for decision-making.
The criteria include both technical and market factors.
- Conduct post-launch reviews to see what went right in your
portfolio companies' product developments and what didn't.
Use this information for the next round to improve the process and the
execution.
Together, these services help you reduce your risk by looking for obvious
and not-so-obvious flaws in marketing and product development planning
documents. Finding out that there are already viable solutions in the
marketplace after you’ve spent hundreds of thousands of dollars
on technical developments is an awful feeling. That’s especially
true when a quick, pre-development review could have told you that this
money would have been better spent somewhere else.
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